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Amber Tyler

Graphic Designer Web Designer Photographer Illustrator Logo & Branding Designer Columnist

602 Brule Pkwy • DeForest, Wisconsin 53532
Phone 1.608.279.7627
Email ambertylerdesigns@gmail.com
Website http://ambertylerdesigns.com
Blog  http://ablacksheep.net


 Computer Skills

Proficient
PC & Macintosh operating systems  Adobe Acrobat/Distiller  Flightcheck Collect  Adobe InDesign & QuarkXPress  Adobe Illustrator  Adobe Photoshop  Extensis Suitcase  Fetch & Filezilla  Stuffit Deluxe  Norton Utilities & Antivirus  Photographic Edges  Microsoft Entourage  AMP Publish & AMP Ad Taking  AMP Report & AMP Admin  AMPAR Reports  Ad Force  Proof Rocket  Programming HTML & HTLM5  CSS  Brackets  WordPress  Bootstrap  Microsoft Word  Excel  PowerPoint  SmartPublisher  Blogger Wix & Weebly

Familiar
Adobe GoLive Adobe Livemotion Adobe After Effects Adobe Image Ready Fontographer Flash DreamWeaver Javascript Insite BloxCMS Remote Desktop AccuTerm Bridge Adobe Typekit Foundation Skeleton jQuery


 Education

Madison CollegeMadison, Wisconsin
Web Page Design Certificate – December 2015
Social Media Certificate – August 2015
National Honor Society – Phi Theta Kappa Society – February 2014
Associate of Arts Degree in Graphic Design – December 2003


  Work Experience     

Hometown News LP – Sun Prairie, Wisconsin
(September 2005 to July 2016) Senior Graphic Designer/ Senior Production Artist

Design ads for The Courier, The Herald-Independent, The McFarland Thistle, The Cambridge News, The Deerfield Independent, DeForest Times-Tribune, The Star, Lodi Enterprise, Poynette Press, Lake Mills Leader, The Waunakee Tribune, Milton Courier, Daily Jefferson County Union, Hometown Advertiser and The Hometown Shopper
Logo development for newspapers and clients
Design web ads and ad links for clients to be placed on newspaper websites.
Wrote a column/blog called “A Black Sheep” for the DeForest Times-Tribune and Poynette Press
Create ads, flyers, posters, and special sections for newspapers and clients
Shoot photos of local events for use of special sections and newspapers
Layout for weekly papers and special sections
File preparation, press checks
Interact with clients over projects and help customers

Mor Design LLC. – Wisconsin Dells, Wisconsin
(March 2004 to June 2005) Lead Graphic Designer

Interacted with clients over projects
Logo development and company branding
File preparation, press checks
Designed ads for magazines and newspapers, brochures, posters, direct mail items comment cards, billboards, and menus
Designed TV commercial storyboards and oversaw the production shoot
Product design for tote bags, pizza boxes, stickers, etc


  Freelance

WORT 89.9 FM Madison, Wisconsin 2003
Designed mailers and posters promoting Divas Benefit Concert, designed in-office forms 2003

Steve Army AleSleepy Eye, Minnesota  – 2003 & 2016
In 2003 I was commissioned to design logo and labels for a micro brewer
In 2016 I was commissioned to design a website for the microbrewer using the logo that I designed

Odie’s Out and About – Home Pet Care ServiceDeForest, Wisconsin – 2010 to Present
2010 Commissioned to design a company branding that went on shirts and signs. Designed flyers, newspaper ads, thank you post cards, business cards, also designed a line of felt dog toys

A Touch of Class Pet GroomingPoynette, Wisconsin – 2011
Commissioned to design a company branding for a pet grooming company

Hron Hranch – Milwaukee, Wisconsin – 2012
Commissioned to design a logo that was implemented many ways

Sun Prairie Chamber of Commerce – Restaurant Week Sun Prairie, Wisconsin – 2012 to 2016
2012 to 2016 – Commissioned to design flyers, event logos, ads and web ads, each year implemented a different design look to give it a fresh new look

Buck & Honey’s RestaurantSun Prairie, Wisconsin – 2012 to 2016
Commissioned to design shirts, signs, flyers, newspaper ads, thank you post cards, business cards, menus, posters, billboards, event tickets, banners, children’s menu and a seasonal logos

Plate & Barrel Wine Bar & Restaurant Sun Prairie, Wisconsin – 2013
Commissioned to design a company branding that went on shirts, signs, flyers, newspaper ads, thank you post cards, business cards, menus, posters, billboards along with designing those items.

Sun Prairie Education FoundationSun Prairie, Wisconsin – 2014
Commissioned to design a poster promoting the foundation and the services they do along with information on how you could help

Sun Prairie Library – Legacy SocietySun Prairie, Wisconsin – 2014
Commissioned to design brochures promoting the society

Reach Plus Media Sun Prairie, Wisconsin – 2014
Commissioned to design a company branding for a sister company of Hometown News LP

Health ExpoSun Prairie, Wisconsin – 2014
Commissioned to design a logo for a Health Expo hosted by Hometown News LP

Abigail Lowery Campaign – DeForest, Wisconsin – 2017
Commissioned to design a campaign logo and mini-flyers for Abigail Lowery’s Campaign for the DeForest Village Board

ABC Worksheets – online – 2017
Commissioned to design worksheets for teachers to use in the classroom also designed games, learning tools, poster for grades 4K to 5th grade.

Haywood Farm – Richfield, Wisconsin – 2017
Commissioned to design a logo for Haywood Farm that was implemented many ways


Accomplishments

Semi-finalists in America at the Millennium photo contest – 2000
Finalist for United Way icons – 2003
Finalist in a Origimals magazine layout (team project) – 2003
Honorable mention for Great Taste of the Midwest logo – 2003
Honorable mention for American Library Association poster, bookmark, and button – 2003
First Place Wisconsin Newspaper Association Best Ad Idea (series) – 2006
First Place Wisconsin Newspaper Association Best Use of Art Service – 2006
Third Place Wisconsin Newspaper Association Best Use of Local Photography – 2006
Finalist Wisconsin Newspaper Association Bill Payne Memorial Award – 2007
Third Place Wisconsin Newspaper Association Best Use of Local Photography – 2007
Third Place National Newspaper Association Best Use of Local Photography – 2008
Third Place National Newspaper Association Best Single Ad Idea- 2008
Honorable Mention National Newspaper Association Best Single Ad Idea – 2008
Honorable Mention National Newspaper Association Best Newspaper Promotion – 2008
Honorable Mention National Newspaper Association Best Serious Column “A Black Sheep” – 2008
First Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2012
General Excellence Wisconsin Newspaper Association Poynette Press (team project/award) – 2012
Second Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2013
First Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2014
First Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2015
Second Place Wisconsin Newspaper Association Best Advertising – Special Section (team project) – 2015
Second Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2016
Third Place Wisconsin Newspaper Association Best Online Advertising – Single Ad, Animated – 2016


Activities

Mentor/Outreach with students and teachers about design work
Member of Wisconsin Newspaper Association